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Sr. Event Marketing Manager – Design/Film Education

at Adobe

AdobeNew York

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The OpportunityWe’re hiring a Sr. Event Marketing Manager to lead a portfolio of high-impact programs across the Higher Education Design and Film community, supporting the next generation of creative talent.In this role, you’ll build and scale Adobe’s presence across leading design schools, film programs, and creative institutions — creating experiences that engage faculty, inspire students, and drive measurable business results.You’ll partner closely with business leaders, faculty champions, student ambassadors, and our sales and customer success teams to translate strategic goals into standout programs. This role owns initiatives end-to-end — from strategy and planning through execution and measurement — with a focus on raising the bar for quality, creativity, and impact.If you’re energized by building meaningful experiences for creative communities and turning them into measurable outcomes, this role is for you.What You’ll DoOwn the strategy and execution for a portfolio of events across the design and film education ecosystem — from major sponsorships and Adobe-led summits to high-touch campus activations and 1:1 executive experiences.Partner with business leaders and cross-functional teams to ensure our event presence supports real goals — target account engagement, product adoption, and long-term institutional relationships.Design experiences that feel premium and purposeful. Not just booths and stages, but journeys that reflect the creativity of the design and film communities, and drive impact beyond the event.Own the event budget across your portfolio — including forecasting, contract negotiation, and tracking ROI.Lead agencies and production partners with clarity and high standards — holding everyone accountable to timelines, creative excellence, and outcomes.Measure what matters. Define success metrics, track engagement and pipeline impact, and translate results into insights and next steps.Build repeatable playbooks. Spot opportunities to standardize, scale best practices, and mentor others — helping elevate how we show up across the education market.Stay close to trends across design and film education, ensuring our presence feels relevant, credible, and connected to the community.What You'll Need to Succeed8+ years leading event or field marketing programs in B2B tech, SaaS, or enterprise environments, with clear ownership of strategy and execution.Experience working with creative communities (design, film, media, content creators), whether within higher education or across the broader creative ecosystem.A track record of managing multiple complex high-visibility programs at once and delivering measurable impact across engagement, pipeline, and revenue.The ability to think strategically and execute operationally — comfortable setting direction and knowing all the little details.Exceptional program and project management skills, with the ability to prioritize, problem-solve, and move initiatives forward in fast-paced environments.Strong executive presence and experience partnering with senior business leaders and cross-functional stakeholders; confident presenting strategy, results, and recommendations.Proven budget ownership, including forecasting, contract negotiation, and agency/vendor management across high-investment programs.A genuine appreciation for the design and film community, with an instinct for building experiences that feel credible and relevant.Comfort operating in ambiguity and leading through influence rather than authority.Adobe for AllAdobe strives to create an environment where our employees can do their best work and drive their career growth and development based on their personal goals. From fair-pay practices to Employee Networks and programs designed to make everyone feel included, we're committed to fostering a diverse and inclusive workplace for all.State-Specific Notices:California:Fair Chance OrdinancesAdobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.Colorado:Application Window NoticeIf this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.Massachusetts:Massachusetts Legal NoticeIt is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.About AdobeAdobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empow

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