eCommerce & Customer Marketing Senior Analyst

Job DescriptionThe eCommerce & Customer Marketing Senior Analyst is a key member of the eCommerce and customer marketing team, responsible for analyzing business performance, identifying the drivers of results, and translating data into clear, actionable recommendations that support growth across retailers and internal partners. This role requires strong analytical ownership, learning agility, and comfort working across multiple datasets, systems, and cross-functional stakeholders. The ideal candidate is a self-starter who can work through ambiguity, build clear stories from complex data, and independently own recurring performance tracking and business routines. In addition to analytics, this role also supports critical executional processes that help campaigns and programs launch accurately and on time.Essential Functions & Responsibilities:Lead analysis of eCommerce business performance, shopper marketing campaigns, customer marketing initiatives, and investment effectiveness to identify the drivers and drags of performance and recommend actions to improve resultsBuild, maintain, and enhance recurring scorecards and reporting routines to track eCommerce KPIs, campaign performance, investment analytics, and Perfect Screen execution for Target and ADUSASynthesize customer, consumer, retailer, and internal data into clear business stories with strong “so what” and “now what” recommendations for internal and external stakeholdersIdentify performance trends, root causes, risks, and opportunities to support optimization and stronger digital and customer recommendationsOwn campaign and program documentation, including planned tactics, budgets, in-market assets, performance results, and key learnings, while coordinating routines that help teams share learnings and drive actionPartner with internal cross-functional teams, agencies, vendors, retailers, and Retail Media Networks to support execution, performance management, and continuous improvementSupport development of holistic digital strategy by surfacing insights and contributing thought leadership that shapes customer and business recommendationsManage and troubleshoot invoicing and bill-payment workflows across centralized bill pay teams, vendors, retailers, agencies, and Retail Media Networks to ensure timely and accurate paymentsAdapt national brand creative and marketing plans to customer-specific needs in partnership with internal teams and agency partnersSupport Senior Managers with business planning and day-to-day execution, including budget tracking, customer-facing slides, media and brand meeting preparation, and other business support as neededExpected Experience & Required Skills:Strong analytical foundation with experience using Excel/Sheets and other reporting or dashboard tools to analyze performance and turn data into clear business insights and recommendationsDemonstrated ability to independently analyze sales, eCommerce, campaign, or customer performance data and identify root causes, opportunities, and actions, not just summarize metricsProven ability to own recurring reporting, performance tracking, or campaign analysis with a high level of independence, accuracy, and follow-throughAbility to work autonomously, manage multiple priorities, and deliver high-quality work across internal and external stakeholdersStrong communication and storytelling skills, with the ability to simplify complex data into a clear and actionable narrativeComfortable learning new systems, datasets, retailers, and business processes quickly and applying that learning effectivelyHigh ownership mindset with strong attention to detail, organization, and proactive problem-solvingBalances accuracy with speed, flags risks early, and keeps stakeholders alignedComfortable representing the eCommerce and customer marketing team internally across Sales, Category Leadership, Finance, Marketing, agencies, and customer-facing partnersExperience in CPG, retail, eCommerce, syndicated data (Nielsen and IRI), customer marketing, and/or retail media is a plusExperience calling on Target and ADUSA is strongly preferredExperience with invoicing, budget tracking, or program documentation is a plus, especially when paired with analytical ownershipWork Environment & Schedule:Remote-based role performed from a home officePreference for candidates based in Charlotte, Minneapolis, or Chicago due to business connectivitySalaried, exempt schedule to meet customer and internal expectationsPhysical Requirements:Physical demands include, but are not limited to:Operating a computer and viewing screens for approximately 100% of the work schedule Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.New Hire Base Salary Range:$89,800.00 - $112,200.00Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factorsBenefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:Physical - Medical, Prescription Drug, Dental, Vision, Screenings/AssessmentsSocial - Paid T