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Associate Sales Representative (ASR)

at Becton Dickinson

Becton DickinsonUSA - Massachusetts - BostonPosted 2026-06-04

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As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide. We are the people who give possibilities purposeBD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. Job DescriptionPosition SummaryBuild the pipeline. Expand the reach. Accelerate growth.At Waters, Associate Sales Representatives are critical drivers of commercial velocity and territory expansion. Operating at the front line of the business, you will generate pipeline, engage customers, and execute high-volume opportunity activity that fuels territory performance.This role goes beyond activity—it requires discipline, responsiveness, and the ability to build credibility early in the customer lifecycle. You will partner closely with Account Managers, enabling them to focus on strategic opportunities while you ensure the territory maintains strong momentum across all segments.This is a high-performance, high-accountability environment designed to develop the next generation of top-tier sales talent. Success requires execution rigor, curiosity, and the ability to translate customer engagement into measurable business impact.Role PurposeExpand territory coverage and accelerate growth by generating qualified pipeline, managing transactional opportunities, and supporting customer engagement activities that improve sales efficiency and responsiveness.Act as a force multiplier for the territory, ensuring high-quality opportunity flow, increased customer touchpoints, and sustained commercial momentum.Key ResponsibilitiesPipeline Generation & ProspectingProactively generate and qualify leads across assigned territoryExecute disciplined prospecting strategies to build a consistent opportunity pipelineDrive timely and effective follow-up on inbound leadsOpportunity Management & Sales ExecutionOwn and close smaller, transactional opportunities with speed and accuracyMaintain disciplined pipeline management and CRM hygieneExecute consistent, high-quality sales activity aligned to territory prioritiesCustomer Engagement & Coverage ExpansionExpand reach across accounts by engaging new stakeholders and re-engaging inactive customersSupport Account Managers in advancing opportunities and deepening customer relationshipsIncrease frequency, quality, and responsiveness of customer interactionsAccount & Territory SupportManage smaller accounts and contribute to overall account growthProvide pipeline and activity support to Account Managers on larger opportunitiesIdentify whitespace and coverage gaps to strengthen territory performanceCross-Functional CollaborationPartner with sales, marketing, and technical teams to support campaigns and demand generation activitiesContribute customer insights to inform territory and commercial strategyWhat Success Looks LikeConsistently generates high-quality, qualified pipeline opportunitiesExpands and improves territory coverage and customer engagementEfficiently converts transactional opportunities into revenueIncreases speed and quality of customer response and follow-throughEnables Account Managers to focus on larger, strategic opportunitiesContributes directly to overall territory growth and performanceQualifications & ExperienceRequiredBachelor’s degree preferred (Science, Business, or related field)Early career experience in sales, business development, or customer-facing rolesStrong communication and organizational skillsAbility to manage multiple opportunities simultaneously in a fast-paced environmentWillingness to travel within assigned territoryPreferredExperience in life sciences, diagnostics, healthcare, or related industriesExposure to laboratory environments or scientific workflowsDemonstrated achievement and performance orientationFamiliarity with CRM platforms (e.g., Salesforce)Core CompetenciesProspecting DisciplinePipeline Generation & ManagementSales Agility & ExecutionCustomer ResponsivenessCommunication ExcellenceRelationship BuildingGrowth Mindset & CoachabilityWork Environment & TravelField-based role requiring regular customer engagementWillingness to travel within assigned territoryThis field-based, remote position requires regular in-person customer engagement across the New England territory (MA, RI, NH, VT, ME). To effectively perform the essential functions of the role, the employee is expected to maintain residency within the assigned commercial territory, generally defined as within a 50-mile radius of (Boston, MA). Why WatersWaters plays a critical role in advancing scientific discovery and improving human health. Our teams partner with leading organizations across Pharma, Biotech, Academic, and Government sectors to solve complex challenges.As part of Waters, you will

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